Marketing Meeting and Events Planner

  • Marketing
  • Richmond, United States

Marketing Meeting and Events Planner

Job description

Great Minds, a rapidly growing challenger brand in the PK-12 instructional materials space, seeks an experienced Marketing Meeting and Events Planner.


Great Minds brings teachers and scholars together to craft exemplary instructional materials that inspire joy in teaching and learning. Our English curriculum, Wit & Wisdom®, Eureka Math™ and PhD Science™, all support teachers as they take students beyond rote learning to provide a deeper, more complete understanding of the humanities, mathematics, and the sciences. Founded in 2007, Great Minds now employs almost 600 people.

For additional information please visit:


Great Minds’ Eureka Math is the most widely used curriculum in the history of American education. It enjoys an unrivaled 40+ net promoter score. Eureka and its sister products, Wit & Wisdom English and PhD Science, embrace much higher expectations for all students and all teachers. In a market dominated by scripted, procedural materials that drive expectations down, Great Minds produces curricula that celebrate knowledge, respect the craft of teaching, and acknowledge the true capabilities of students.

Reporting to the Enterprise Marketing Events Manager, the Marketing Meeting & Events Planner will work to coordinate and support Great Minds’ presence at more than 60 education tradeshow events and meetings a year. Some travel for on-site support will be required. This highly visible role demands extensive customer service skills, a high level of professionalism and willingness to handle all planning and administrative details of meetings and events. The ideal candidate enjoys thriving in a team-based, challenging, and fast-paced atmosphere where prioritizing and multi-tasking are the norm. Exceptional organizational skills and attention to detail are a must to succeed in this role.

The duties and responsibilities include, but are not limited to the following:

  • Oversee and facilitate various aspects of meeting planning from site selection, event registration, and post-event reporting.
  • Work on multiple national meetings, large-scale conferences and events.
  • Prepare BEO information with event venues.
  • Coordinate travel, lodging and expenses for participants traveling to meetings.
  • Develop and maintain relationships with exhibitors/sponsors.
  • Perform administrative tasks covering meeting preparation, supply ordering, packing/shipping of event materials, and data entry.
  • Create invoices and receipts as requested.
  • Track and code expenses for event budget reconciliation.
  • Create and analyze online evaluations and prepare post-event reports.
  • Other duties as assigned by the Enterprise Events Manager.


Required Experience and Skills

  • Bachelor’s degree or equivalent work experience (marketing, public relations, communications or related degree a plus).
  • 3+ years professional meeting experience (education experience preferred).
  • Experienced at negotiating and building partnerships with vendors.
  • Exceptional customer service skills.
  • Strong time management skills and ability to manage concurrent tasks efficiently.
  • Superior attention to detail; first class organizational skills.

Preferred Skills

  • Up to date on current trends in the meetings industry.
  • CMP certified a plus.
  • Experience with budget preparation and maintenance.
  • Proven project management ability.
  • Innovative and resourceful; actively seeks opportunities to improve meetings and events.
  • High energy, positive, professional attitude, pride in work product.


Selected candidate will be required to pass a criminal background check.